Author Promotion and Book Advertising: Tips for Author Promotion That...
Even the most introverted author must get out and promote in order to sell books. Traditionally, authors use promotional methods such as feature stories in magazines and newspapers, interviews on radio...
View ArticleThe Seven Deadly Sins of Book Marketing
by Dan Smith Competitive doesn’t begin to describe today’s book publicity market. The booming print-on- demand and self-publishing industries, coupled with mainstream publishers, has flooded the market...
View ArticleAuthor Media Relations Training A Smart Investment
After an author spends time and money to write and produce a book, a smart investment is to prepare for any media opportunity by investing in author-specific media relations training, tailored to the...
View ArticleThe Seven Deadly Sins of Book Marketing – UPDATED!
by Dan Smith The competition for book publicity is fierce! More books than ever are being published, which means more authors than ever are reaching out to the media to get on radio and TV and in...
View Article5 Ideas for A Bookish Valentine’s Day
Love is in the air and every book publicist worth their wannabe-rolodex is finding unique ways to romance readers and the media. Holidays can provide authors with fun, timely ways to get their book...
View ArticleMike Albee and The Albee Agency Scam: Stealing Success and Preying Upon the...
I never criticize other book marketing agency competitors, but in this case I’m going to, because the “competitor” really isn’t one at all. I’ll get right to the point: Late last year, a publicity...
View ArticleDigital Age Authorship: 2014’s Four Best Ways to Market your Book
No matter what you're marketing, two things remain true: it's important to market through mixed media, rather than depending on one single tactic; and you have to be consistent. When marketing the...
View ArticleThe Seven Deadly Sins of Book Marketing
Competitive doesn’t begin to describe today’s book publicity market. The booming print-on- demand and self-publishing industries, coupled with mainstream publishers, has flooded the market with...
View ArticleAuthor Media Relations Training A Smart Investment
After an author spends time and money to write and produce a book, a smart investment is to prepare for any media opportunity by investing in author-specific media relations training, tailored to the...
View Article5 Ideas for A Bookish Valentine’s Day
Love is in the air and every book publicist worth their wannabe-rolodex is finding unique ways to romance readers and the media. Holidays can provide authors with fun, timely ways to get their book...
View ArticleMike Albee and The Albee Agency Scam: Stealing Success and Preying Upon the...
I never criticize other book marketing agency competitors, but in this case I’m going to, because the “competitor” really isn’t one at all. I’ll get right to the point: Late last year, a publicity...
View ArticleDigital Age Authorship: 2014’s Four Best Ways to Market your Book
No matter what you're marketing, two things remain true: it's important to market through mixed media, rather than depending on one single tactic; and you have to be consistent. When marketing the...
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Interview with Jim Cox: Founder and Editor of the Midwest Book Review
By Shelby Londyn-Heath, republished with permission from the Midwest Book Review Q. Jim, you started Midwest Book Review in 1976. That is over forty years ago. Why do you think Midwest Book Review has...
View ArticleBookTube – just for entertainment or influential book discovery platform?
By Hope Holroyd, Publicity Assistant YouTube offers content which entertains thousands of people every day. From reaction videos, product reviews to cat videos, there’s nothing you can’t find on this...
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Self-Promotion Advice for Authors
Self-promotion, for most authors, is a daunting proposition. It can be a cringe-worthy endeavor fraught with fears of embarrassment, ego-deflation and just-plain awkward moments. Telling people how...
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You’ve made a book trailer – now what?
Book trailers can be a fantastic marketing tool to showcase your book. They are most popular for genre fiction such as romance, historical fiction, young adult fiction, thrillers and mysteries,...
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Organizing your own book launch event
Smith Publicity Marketing Manager Andrea Kiliany Thatcher recently shared some tips with BlossomsWriting on planning your own book launch. For the full article "How to Create a PR Plan for Your...
View ArticleTips for Author Promotion That Ultimately Help in Book Advertising
Even the most introverted author must get out and promote in order to sell books. Traditionally, authors use promotional methods such as feature stories in magazines and newspapers, interviews on radio...
View ArticleHelp for Stressed-Out Authors
All Things Book Marketing Podcast Help for Stressed-Out Authors: How to De-Stress, Re-Energize, and Re-Balance Your Life by Alan Zimmerman TRANSCRIPT: Welcome to the Smith Publicity, All Things...
View ArticleDiscussion About Foreign Rights: “All Things Book Marketing” Podcast
In this episode of the “All Things Book Marketing” podcast we talk to Ashley Mabbitt, who has been in foreign rights in publishing for nearly 20 years. We discuss the Frankfurt Book Fair, what...
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